Eliza Friel
Eliza Friel
Stuff I did or do
Work Experience
Marketing Specialist, Taradel LLC
December 2022-August 2024
Executed geographic and client specific marketing outreach programs. Worked on a special projects to refine and rewrite the content of the email follow-up process. Served as part of the training team and won multiple inventive awards.Digital Marketing Associate, Lochlin Partners
June 2021-December 2022
Managed and edited the company’s website and provide design direction. Responsible for interviewing former clients for marketing case studies, and updating current positions of placements.Production Assistant, Dangerous Media Productions Inc
August 2021-April 2022
Using Adobe InDesign, Illustrator, and Photoshop, helped execute media campaigns, design advertisements, banners, annual reports, children's books, and more.Website Designer, Valbridge Property Advisors
November 2021-March 2022
Updated and edited the company’s site for 4 different locations across Virginia and updated the design aesthetic and copy.Social Media and Marketing Intern, Northern Neck Land Conservancy (NNLC)
May 2020-August 2020
Worked as a media planner and managed the NNLC’s social media presence. Completed several projects for the executive team.Server, Blue Talon Bistro
April 2015-August 2022
Survived 7 years at the same restaurant.Education
VCU BRANDCENTER
August 2024-May 2026
Currently a candidate at the VCU Brandcenter, receiving a Master’s of Business in Copywriting.Study Abroad: Cannes Lions International Festival of Creativity
Cannes, France. JunE 2025
I was selected to attend the Cannes Lions International Festival of Creativity as a student copywriter. Over the course of the week, I sat in on panels, activations, and workshops that challenged my perspective on creativity and culture. I gained fresh insight into how brands are using humor, honesty, and equity to resonate on a global scale.James Madison University
August 2017-May 2021
Bachelor of Science degree in Media Arts and Design with a concentration in Creative Advertising, and Art Minor.Study Abroad: Media Production
Urbino, Italy. Summer 2019
I had the opportunity to complete a media project centered around a preschool in Urbino where they do everything outdoors. I worked closely with interpreters from the local college to complete the project. I wrote an article about the benefits of going to school in nature, constructed a photo story, and created a short film focused on the school, students, and teachers.